Tuesday, April 20, 2021

For This New Delivery Service, Their Riders Are the Bosses

PHOTO BY Dingdong ILLUSTRATION Warren Espejo

(SPOT.ph) Who isn't relying on delivery services these days? They've proven to be a blessing in light of the pandemic, allowing us to shop for groceries, ready-to-eat food, and more without stepping out of the house. There's a new player in town that lets you order food or even sell your own goods: Meet Dingdong, a proudly Filipino startup that's set up by Dingdong Dantes (yup, as in the actor) in partnership with Multisys Technologies Corporation (led by David Almirol Jr.).

Their tagline goes: "You ring it, we'll bring it."
PHOTO BY Dingdong

Dingdong's got two main services. There's Dingdong Delivery, a delivery tool that can be used for on-demand and pre-booked deliveries using Dingdong riders or the company's own rider fleet. Small and big business owners can also check out Dingdong E-Commerce, an online marketplace where you can promote or sell products with user-friendly tools  to automate the management of products, inventory, and orders.

What You Can Order on Dingdong

At the moment, the app version is still on the way, but you can access Dingdong through their website. Here are just some of the eats you can get through their platform. Note that availability may vary based on your location.

Vito's BBQ

PHOTO BY Facebook/Vito's BBQ

Vito's BBQ is a great choice for Filipino-style chicken barbecue that's consistently juicy and flavorful. You can get their signature Grilled Chicken BBQ in a solo meal, like the Solo A (P180) with two eight-inch BBQ sticks and Java Rice; or go for just the sticks (starts at P440/10 eight-inch sticks). Prefer to grill your own? You can also get Frozen Chicken BBQ Sticks (starts at P390/10 eight-inch sticks).

Avenida Pedestrian Delights

PHOTO BY Facebook/Avenida Pedestrian Delights

Miss going out to the streets to get your fishball fix? Avenida Pedestrian Delights has got you—they carry everything from the DIY Fishball Kit (P140), DIY Kikiam Kit (P150), DIY Sago't Gulaman Kit (P200/small, P350/large) and more.

11:11

PHOTO BY Majoy Siason/SPOT.PH ARCHIVES

This 100% Filipino-made and Filipino-owned milk-tea spot has something for everyone. Try the Sticky Rice Milk Tea (P140) for a pick-me-up on a lazy afternoon; the Strawberry Panna Cotta (P150) for a sweet end to a savory meal; the Watermelon Pulpy (P188) as an antidote to a hot summer day; or the Whipee Matcha (P153) for when the green-tea craving hits.

Mimi & Bros

PHOTO BY Majoy Siason/SPOT.PH ARCHIVES

Mimi & Bros serves some seriously killer fried chicken, dubbed the Signature Mimi's Fried Chicken which you can get as a solo meal with a quarter chicken (P290), half a chicken with two sides (P500), as a whole chicken (P700), or as a whole chicken with three sides (P800). They also make a killer Truffle Honey Butter Fried Chicken (P360/quarter, P800/whole).

Fariñas Ilocos Empanada

PHOTO BY Dingdong

Though primarily known for their Ilocos empanada, Fariñas has other Ilocano eats that are worth a try as well. There's the sisig-esque Dinakdakan (P250/good for two); and you can also get solo meals like the Ilocos Pancit Bagnet Meal (P190).

What Sets Dingdong Apart From Other Delivery Services

Dingdong sets themselves apart from other brands in the market with their philosophy of what they call "professional malasakit"—and one of the ways they're doing so is by emphasizing the importance of their riders. "We invest in our riders," says Dantes during the Dingdong virtual launch held on April 19. "Remember the riders are not our employees. They’re their own bosses, we just provide them with a platform." They've partnered up with the Rotary Club of Makati and the A1 Driving School to train their riders, and do so through an "intensive and extensive" five-day program where they focus on safety, technical skills, and practical skills.

Dingdong goes for a holistic approach in training their drivers, teaching them everything from what to do if they encounter emergencies (i.e., a person needing a CPR) on the road to financial management to "spiritual preparedness". Their goal? To help the drivers earn "at least 600 pesos a day." "Siyempre ang bottom line namin is not just our profit, but their development, and how much they can take home to their families. So grabe ang bilib namin sa kanila, grabe ang respeto namin sa kanila and that’s the reason why we’re investing in them."

What this translates to, on the customer's end, is better delivery transactions and experiences. "Ang belief namin ay kapag binigyan mo sila ng ganitong halaga, they will always sow that same amount of excitement of importance and passion to the customers," says Dantes. "Not just to the customers but also to the products that they’re delivering." They aim to build a culture of giving excellent customer service to consumers, and "the only way to do that is to also show [riders] that amount of importance that amount of hope and that amount of respect."

For more information, visit Dingdong's website.

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